SUSTAINABILITY
Sustainability is an important topic for us. Whilst we aren't perfect, we're committed to making more considered choices and continuing to do better wherever we can.
We produce our collections in small quantities rather than manufacturing large volumes of stock. This allows us to be thoughtful about what we make and helps us avoid producing more stock than we need.
Our exclusive prints begin as original, hand-drawn artwork before being digitally printed onto fabric. Digital printing allows us to capture the intricate detail, depth and vibrancy of our artwork, with beautiful colour clarity and consistency. Compared with conventional screen-printing methods, digital textile printing uses less water and energy, while also allowing us to print according to the quantities required for each production run.
We also believe in making use of what we already have. Wherever possible, fabric off-cuts from production are repurposed into scrunchies and eye masks, giving beautiful leftover fabrics another purpose rather than allowing them to go to waste.
Our approach has always been to create clothing that goes beyond a single season. We focus on timeless silhouettes and distinctive prints, creating pieces designed to remain relevant in your wardrobe and to be worn and loved for years to come.